Sponsor an episode of the Mr Barton Maths podcast

Sponsor the Mr Barton Maths Podcast

Put your brand in front of thousands of UK teachers and school leaders — delivered in an authentic, host-read format they trust and remember.

View Packages ↓
10,000+
Listeners per episode
200+
Episodes published
80%+
Teachers & school leaders
15+
Years trusted

The Mr Barton Maths Podcast has been one of the most listened-to education podcasts in the UK for over a decade. Every episode is a long-form, in-depth conversation with leading researchers, teachers, and thinkers in education.

The audience doesn’t passively scroll — they listen for an hour or more, often while commuting, exercising, or planning lessons. That’s sustained, focused attention you simply can’t buy through a banner ad.

A host-read sponsorship means your message comes directly from a trusted voice the audience has chosen to spend their time with. It’s not an interruption — it’s a recommendation.

Who You’ll Reach

The podcast audience is one of the most engaged and influential groups in UK education — exactly the people who evaluate, recommend, and purchase products and services for their schools.

Heads of Department

Senior teachers with direct influence over resource purchasing and CPD decisions

Classroom Teachers

Dedicated educators who invest their own time in professional development

School Leaders

Principals and senior leaders shaping whole-school strategy and budget

Why Sponsor a Podcast?

Podcast sponsorship works differently — and better — than almost any other channel for reaching educators.

Built-In Trust

Listeners have chosen to spend an hour or more with this show. A host-read message carries the implicit endorsement of that relationship.

Sustained Attention

Listeners aren’t scrolling. They’re fully engaged for the entire episode — meaning your message lands with far greater impact than a banner impression.

Longevity

Episodes remain in the feed and accumulate listens for months and years after release. Your sponsorship keeps working long after it airs.

Niche Precision

No wasted spend. Every listener is a practising educator or school leader — the exact audience that matters most for education products and services.

Sponsorship Packages

Whether you want a single high-impact episode or cross-channel coverage across the whole Mr Barton Maths ecosystem, there’s a package for you.

Single Episode
One episode, full impact
£499 / episode
+ VAT

A single sponsored episode — ideal for launches, events, or testing the channel before committing further.

  • 30-second host-read introduction at the start of the episode
  • Sponsor description and link at the top of the episode show notes
  • Thank-you mention at the end of the episode
  • Episode stays in feed permanently — listens accumulate over time
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Best Value
Three Episode Bundle
Consistent presence, deeper recall
£999 / 3 episodes
+ VAT

Spread across three episodes, your brand benefits from repeated exposure — the key to real recognition and recall among listeners.

  • Everything in Single Episode — across 3 episodes
  • Save £498 vs. booking three individual episodes
  • Consistent brand presence over consecutive releases
  • Priority episode scheduling to suit your campaign timing
  • 30,000+ combined listener touchpoints
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Ecosystem Bundle
Podcast + Website + Newsletter
£1,999 / month
+ VAT

The full Mr Barton Maths ecosystem. Reach educators across every channel — ears, screen, and inbox — for maximum brand reinforcement.

  • 30-second host-read shoutout on 3 episodes of the Mr Barton Maths Podcast (10,000+ listeners per episode)
  • Site-wide banner on the homepage + 6 top pages of mrbartonmaths.com (35,000+ monthly visitors)
  • Sponsored message at the top of 4 editions of the Tips for Teachers newsletter (15,000+ subscribers)
  • Cross-channel brand reinforcement
  • Priority booking for future months
Get in Touch

No long-term commitment required — though most sponsors find that repeated exposure drives the best results.

How It Works

From first enquiry to live episode — a simple, friction-free process.

1

Get in Touch

Drop an email to confirm availability. I’ll reply within 48 hours with episode scheduling options and answer any questions.

2

Send Your Brief

Provide your key talking points, call to action, and show notes link. Keep it short — 30 seconds is the sweet spot.

3

Go Live

Your sponsorship airs with the episode. Listens accumulate in the feed long after release — your message keeps working.

Past Sponsors

The podcast has been trusted by some of the biggest names in UK education. Click any link below to hear a live example of a sponsor slot.

Oxford University Press Cambridge Assessment Arc Maths The Open University White Rose Maths AQA LIME Conferences TES
Click any name above to hear a live example of a sponsor slot.

What You’ll Need to Provide

Three things — that’s all I need to go from brief to broadcast.

1

Key Talking Points

Required

Bullet points covering what you’d like me to mention in the introduction. I’ll use these to craft a natural, host-read message in my own voice. The shorter and more focused your brief, the more impactful the sponsorship — 30 seconds is the sweet spot.

2

A Verbal Call to Action

Required

Something listeners can easily act on while on the go — most listeners are commuting or exercising when they tune in. The most effective format is: “To find out more, just search for…”

Why this matters: The vast majority of listeners will find you via a search rather than clicking a show notes link — so a clear, memorable search term or brand name is the most important part of the call to action.
3

A Link for the Show Notes

Required

A URL to include in the episode description. This is a useful secondary touchpoint, though most listeners will reach you via the verbal call to action rather than clicking through.

Tip: Use a UTM-tagged link so you can track any clicks from the show notes inside your own analytics dashboard.

Frequently Asked Questions

Quick answers to the questions sponsors usually ask first.

On average, episodes get around 10,000 listens — and that number continues to grow as episodes accumulate in the feed over time. Some episodes significantly exceed this, particularly those featuring well-known guests.
The vast majority are practising teachers or school leaders, with secondary/high school teachers making up the largest group. While the show has strong maths teacher listenership given its name, teachers of all subjects listen — making it an excellent channel for any product or service aimed at educators broadly.
Yes, within reason. I’ll share upcoming episode topics and guests so you can choose a slot that fits your brand or campaign. Some flexibility may be required around recording and release schedules.
You’re welcome to provide a unique UTM-tagged URL to track click-throughs from the show notes. However, bear in mind that most listeners will find you via the verbal call to action — searching while on the go — so direct traffic and branded search are the most meaningful signals to watch in your own analytics.
You can absolutely provide a draft script or detailed talking points as a guide. That said, the most effective sponsorships are those where the message is delivered naturally in my own voice — listeners trust that tone. I’ll always keep closely to your key messages and call to action.
The Ecosystem Bundle combines podcast sponsorship (3 episodes), a site-wide banner on mrbartonmaths.com (homepage + 6 top pages, 35,000+ monthly visitors), and a sponsored message in 4 editions of the Tips for Teachers newsletter (15,000+ subscribers). It’s the most cost-effective way to achieve full cross-channel presence across the Mr Barton Maths audience.

Ready to reach thousands of UK educators?

Whether you’re launching a new product, promoting an event, or building long-term brand awareness — if your audience is teachers, there’s no more trusted voice to carry your message.

Contact by email:
mrbartonmaths@gmail.com